Gift vs. Trade: Athletes May Be Breaking Tax Laws

Gift vs. Trade: Athletes May Be Breaking Tax Laws

Gift vs. Trade: How NIL Athletes May Be Breaking Tax Laws A handful of NIL athletes are inking six- and seven-figure deals, but most NIL endorsements are for much smaller amounts of either cash, goods, or services. While many athletes and guardians understand the...
ALC Recognized as a NIL Power Player by SBJ

ALC Recognized as a NIL Power Player by SBJ

Athlete Licensing Company Recognized as a NIL Power Player by Sports Business Journal BRENTWOOD, TN – June 20, 2023 – Athlete Licensing Company (ALC), a tech-enabled name, image and likeness (NIL)/intellectual property (IP) management company was named to the Power...
The 501(c)(3) House of Cards has Been Toppled

The 501(c)(3) House of Cards has Been Toppled

The 501(c)(3) House of Cards has Been Toppled: Here Come the Audits? “An organization that develops paid NIL opportunities for student-athletes will, in many cases, be operating for a substantial nonexempt purpose—serving the private interests of...
Fair or Futile

Fair or Futile

Fair or Futile? Our Take on the FAIR College Sports Act Discussion Draft If Congress wants to wade into NIL – a potentially billion dollar industry – then it needs to put forth legislation that will actually make an impact. We don’t need just more of the same, or a...
What Exactly is a 3rd Party Administrator?

What Exactly is a 3rd Party Administrator?

What Exactly is a 3rd Party Administrator? In the ever changing landscape of name, image and likeness (NIL), it is tough for University Athletic departments to get their arms around what their strategy should be for NIL. Athletic Departments, in many cases, are...