Resources
News and Insights to Navigate NIL
Jun
10
2024
ALC Launches New CONIC™ NIL App for Student-Athletes
Next Generation App Helps Student-Athletes Better Manage and Protect Their Name, Image and Likeness / Intellectual Property Rights Nashville, TN [June 10, 2024] —...
May
28
2024
ALC to Lead NIL Panel Discussion at the 2024 NACDA Convention
NIL: The Money, Models, and Mayhem will be presented Tuesday, June 11 at 2:15 pm at the Mandalay Bay Convention Center.
Nov
15
2023
Collegiate and NFL Standout Freddie Scott II Joins ALC Advisory Board
Third Party Administration Organization Helps Protect and Optimize NIL / IP Rights Nashville, TN [Nov. 15, 2023] —Athlete Licensing Company (ALC), a tech-enabled name,...
Oct
18
2023
California Legends and ALC Announce Partnership
California Legends’ Athlete Licensing Company Partnership Helps Position their NIL Program for Growth and Sustainability Collective Created to Support Cal...
Oct
03
2023
Kentucky-based Collective, The 15 Club, Partners with ALC
Kentucky-based Collective, The 15 Club, Partners with Athlete Licensing Company to Accelerate its NIL Program The 15 Club will Utilize ALC’s Intellectual Property...
Sep
26
2023
The Bubba Club Partners with Athlete Licensing Company
The Bubba Club Partners with Athlete Licensing Company to Launch and Grow its NIL Collective NIL Collective Supporting Texas Tech Student Athletes will Leverage ALC’s...
Aug
29
2023
Athlete Advantage and Athlete Licensing Company Form Strategic Partnership
Athlete Advantage and Athlete Licensing Company Form Strategic Partnership to Bolster NIL Programs for Large Collectives Nationwide ALC’s NIL/IP Management Software...
Aug
04
2023
Innocent Until Proven Guilty? Not in NCAA NIL Rules Violations
Innocent Until Proven Guilty? Not in NCAA NIL Rules Violations With all the uncertainty in NIL, we can all agree one piece of the puzzle is not going away – compliance....
Jul
10
2023
Regulatory Round-Up (July ’23)
Regulatory Round-Up A report and analysis of evolving NIL legislation, rules, and regulations. July 2023 Happy second anniversary of the NIL era! Unsurprisingly, the...
Jun
10
2024
ALC Launches New CONIC™ NIL App for Student-Athletes
Next Generation App Helps Student-Athletes Better Manage and Protect Their Name, Image and Likeness / Intellectual Property Rights Nashville, TN [June 10, 2024] —...
May
28
2024
ALC to Lead NIL Panel Discussion at the 2024 NACDA Convention
NIL: The Money, Models, and Mayhem will be presented Tuesday, June 11 at 2:15 pm at the Mandalay Bay Convention Center.
Nov
15
2023
Collegiate and NFL Standout Freddie Scott II Joins ALC Advisory Board
Third Party Administration Organization Helps Protect and Optimize NIL / IP Rights Nashville, TN [Nov. 15, 2023] —Athlete Licensing Company (ALC), a tech-enabled name,...
Oct
18
2023
California Legends and ALC Announce Partnership
California Legends’ Athlete Licensing Company Partnership Helps Position their NIL Program for Growth and Sustainability Collective Created to Support Cal...
Oct
03
2023
Kentucky-based Collective, The 15 Club, Partners with ALC
Kentucky-based Collective, The 15 Club, Partners with Athlete Licensing Company to Accelerate its NIL Program The 15 Club will Utilize ALC’s Intellectual Property...
Sep
26
2023
The Bubba Club Partners with Athlete Licensing Company
The Bubba Club Partners with Athlete Licensing Company to Launch and Grow its NIL Collective NIL Collective Supporting Texas Tech Student Athletes will Leverage ALC’s...
Aug
29
2023
Athlete Advantage and Athlete Licensing Company Form Strategic Partnership
Athlete Advantage and Athlete Licensing Company Form Strategic Partnership to Bolster NIL Programs for Large Collectives Nationwide ALC’s NIL/IP Management Software...
Aug
04
2023
Innocent Until Proven Guilty? Not in NCAA NIL Rules Violations
Innocent Until Proven Guilty? Not in NCAA NIL Rules Violations With all the uncertainty in NIL, we can all agree one piece of the puzzle is not going away – compliance....
Jul
10
2023
Regulatory Round-Up (July ’23)
Regulatory Round-Up A report and analysis of evolving NIL legislation, rules, and regulations. July 2023 Happy second anniversary of the NIL era! Unsurprisingly, the...
Jun
27
2023
Gift vs. Trade: Athletes May Be Breaking Tax Laws
Gift vs. Trade: How NIL Athletes May Be Breaking Tax Laws A handful of NIL athletes are inking six- and seven-figure deals, but most NIL endorsements are for much...
Jun
20
2023
ALC Recognized as a NIL Power Player by SBJ
Athlete Licensing Company Recognized as a NIL Power Player by Sports Business Journal BRENTWOOD, TN – June 20, 2023 – Athlete Licensing Company (ALC), a tech-enabled...
Jun
12
2023
The 501(c)(3) House of Cards has Been Toppled
The 501(c)(3) House of Cards has Been Toppled: Here Come the Audits? “An organization that develops paid NIL opportunities for student-athletes will, in many cases, be...
May
30
2023
Fair or Futile
Fair or Futile? Our Take on the FAIR College Sports Act Discussion Draft If Congress wants to wade into NIL – a potentially billion dollar industry – then it needs to...
May
26
2023
What Exactly is a 3rd Party Administrator?
What Exactly is a 3rd Party Administrator? In the ever changing landscape of name, image and likeness (NIL), it is tough for University Athletic departments to get...
May
24
2023
ALC Partners with Financial Finesse to Offer Financial Coaching to Athletes
ALC Partners with Financial Finesse to Offer Financial Coaching to Athletes BRENTWOOD, TN – May 24, 2023 – Athlete Licensing Company (ALC), a tech-enabled name, image...
May
17
2023
Golden Touch & Athlete Licensing Company Announce Partnership
Golden Touch & Athlete Licensing Company Announce Partnership BRENTWOOD, TN – May 17, 2023 – Athlete Licensing Company (ALC), a tech-enabled name, image and likeness...
Apr
27
2023
NACDA NIL Educational Webinar Features ALC Leadership Team
NACDA NIL Educational Webinar Features ALC Leadership Team The NIL Era in Division 1 As a lead-up to its upcoming Annual Conference, the National Association of...
Apr
03
2023
Why NIL Athletes Should Brush Up on #Influencer Rules
Yikes! Compliance doesn't stop with your contracts; federal agencies have a say in your endorsement deals too! Creating sponsored content on social media is one the...
Mar
30
2023
5 Key Takeaways From the Latest Congressional NIL Hearing
5 Key Takeaways From the Latest Congressional NIL Hearing Politicians aren’t known for finding much common ground lately, but the members of the House Energy and...
Mar
20
2023
What Every NIL Athlete Should Know About Paying Taxes
What Every NIL Athlete Should Know About Paying Taxes Spoiler alert: All income has to be reported, but services like ALC can simplify the paperwork No one is excited...
Mar
07
2023
Why Every Student-Athlete Needs Financial Wellness Training
4 Reasons Why Every Student-Athlete Needs Financial Wellness Training According to recent surveys, only 57% of U.S. adults are financially literate, and Gen Z has the...
Feb
28
2023
Did the NCAA Just Break Up Collective-University NIL Coordination?
Did the NCAA Just Break Up Collective-University NIL Coordination? To coordinate or not to coordinate: That was the question. Since the NCAA adopted policies...
Feb
24
2023
An Introduction to Name, Image, Likeness
An Introduction to Name, Image, Likeness Name, Image, and Likeness (NIL) refers to the rights of college athletes to profit from their own name, image, and likeness. In...
Feb
24
2023
Typical NIL Contract Terms
Typical NIL Contract Terms Name, Image, and Likeness (NIL) licensing deals are typically contractual agreements between a college athlete and a third-party business,...